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Shake Shack Trials New Sundaes at Selected Locations Nationwide

Are you a fan of the mouthwatering burgers and fries at Shake Shack? Shake Shack has unveiled a new sundae campaign, so get ready to sate your sweet desire. Two new sundaes are being tested by the well-known fast food business at a few select sites around the nation.

A Shake Shack fast food restaurant in Roppongi in central Tokyo

A Strawberry Shortcake Sundae and a Shack Attack Sundae are two of the latest sundaes.

While the Shack Attack Sundae is composed of chocolate frozen custard, hot fudge, chocolate truffle cookie dough, and chocolate sprinkles, the Strawberry Shortcake Sundae has layers of vanilla frozen custard, shortcake, strawberry puree, and whipped cream.

Both sundaes are contemporary interpretations of traditional flavors that are sure to sate your sweet tooth.

You can test out these new sundaes for yourself if you’re fortunate enough to reside close to one of the places chosen for the trials.

To learn more about the new sundaes, including which locations are taking part in the trial, keep reading.

Shake Shack’s New Sundae Initiative

A new sundae endeavor from Shake Shack has debuted, giving a contemporary spin on traditional sundaes.

Shake Shack Hamburger

A few locations around the US are now testing the new Strawberry Shortcake and Shack Attack sundaes.

Select locations in California, New Jersey, Nevada, New York, and Utah are selling the limited-edition sundaes.

You may taste these new goodies for yourself and discover what all the fuss is about if you’re close to one of these places.

Fresh strawberries, shortcake crumbles, and whipped cream are sprinkled on top of vanilla frozen custard in the Strawberry Shortcake Sundae.

On the other hand, the Shack Attack Sundae uses chocolate frozen custard, hot fudge, chocolate truffle cookie dough, and chocolate sprinkles as its ingredients.

Your sweet tooth will be fulfilled, and you’ll feel full after eating either sundae.

With Shake Shack’s new sundae campaign, you may enjoy your favorite classic tastes while also trying out some novel and intriguing treats.

So why not visit your neighborhood Shake Shack and taste these brand-new sundaes? You won’t be let down!

Selected Locations for the Trials

For a short period of time, Shake Shack is testing its new sundaes at a few select sites across the country. These new sundaes can be found in the following places:

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CaliforniaLos Angeles8520 Santa Monica Blvd
New JerseyParamus479 Route 17 South
NevadaLas Vegas3790 S Las Vegas Blvd
New YorkWest Village225 Varick St
UtahSalt Lake City2091 S 1300 E

These places were picked to symbolize various parts of the nation.

Shake Shack is interested in learning how different regions’ customers will react to their new sundaes.

The sundaes might be introduced to the menu at all Shake Shack locations if the trials are a success.

Make sure to visit and try one of these new sundaes if you reside close to one of these places.

Modern variations on traditional sundaes, the Strawberry Shortcake Sundae and Shack Attack Sundae start with cake, are piled with Shake Shack’s velvety frozen custard and toppings, and finish with a miniature waffle cone.

The Strawberry Shortcake Sundae is made with real strawberry sauce, vanilla sponge cake, house-made vanilla frozen custard, whipped cream, and a cherry on top.

The ingredients for the Shack Attack Sundae include chocolate cake, chocolate custard, fudge sauce, chocolate truffle cookie dough, and chocolate chips and sprinkles on top.

The fact that these sundaes are only offered for a short period of time should be taken into consideration.

Details of the New Sundaes

For a limited period, Shake Shack is trialing two new sundaes at a few select locations across the US.

Shake Shack American fast casual restaurant

Modern variations on traditional sundaes include the Strawberry Shortcake Sundae and the Shack Attack Sundae.

Vanilla frozen custard, strawberry puree, shortcake crumbles, and whipped cream make up the delectable Strawberry Shortcake Sundae.

The Shack Attack Sundae, on the other hand, is a chocolate lover’s paradise.

It includes whipped cream, chocolate sprinkles, fudge sauce, chocolate truffle cookie dough, and frozen chocolate custard.

Select Shake Shack locations in California, New Jersey, Nevada, New York, and Utah are selling both sundaes for $6.89.

The West Village Shack, Upper West Side Shack, Westbury Shack, Melville Shack, Princeton Shack, Wayne Shack, and The School Yard Shack are just a few of the test sites.

For those who want to try something novel and thrilling, these new sundaes are ideal.

They are a wonderful addition to Shake Shack’s menu and are certain to be popular with consumers who enjoy frozen desserts.

So, hurry down to your neighborhood Shake Shack to enjoy these sundaes before they sell out!

Customer Reactions

You’ll be pleased to learn that Shake Shack is currently testing new sundaes in a few select locations across the nation if you’re a fan of the restaurant.

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Shake Shack Buckingham,Palace,Road,Street

Customers’ opinions of the Strawberry Shortcake Sundae and Shack Attack Sundae, two new desserts from Shake Shack that start with cake and are piled with their silky frozen custard, toppings, and a small waffle, are divided.

The new sundaes have garnered praise from some customers who claim they are delectable and pricey.

They value the inventive flavor combinations and premium ingredients used in the sundaes.

Many clients also value Shake Shack’s ongoing innovation and addition of fresh menu items to keep things interesting.

However, some consumers have expressed dissatisfaction with the new sundaes. They consider the sundaes to be exorbitant and unworthy of the money.

Additionally, some customers have criticized the sundaes for being overly sugary and for the toppings’ dominance over the ice cream.

They believe that the original Shake Shack menu items are still the finest and that the restaurant company needs to concentrate on improving those rather than adding new ones.

Customers’ opinions of the new Shake Shack sundaes have generally been mixed.

Others believe they are exorbitant and not worth the money, even though certain customers adore them and appreciate the ingenuity.

If you enjoy Shake Shack, you should sample the new sundaes and make your own judgment.

Frequently Asked Questions


What are the new sundaes?

Shake Shack is offering two new sundaes: the Strawberry Shortcake Sundae and the Shack Attack Sundae. Both are modern takes on classic sundaes, featuring cake layered with Shake Shack’s velvety frozen custard and toppings, plus a mini waffle cone.

Where can I try the new sundaes?

The new sundaes are currently being tested at select Shake Shack locations across the United States. These test locations include New York, New Jersey, Utah, California, and Nevada. Check with your local Shake Shack to see if they’re offering the new sundaes.

How long will the new sundaes be available?

The new sundaes are being tested for a limited time only. Shake Shack has not announced how long the testing period will last, so if you’re interested in trying them, don’t wait too long!

How much do the new sundaes cost?

Pricing for the new sundaes may vary by location, but they are generally priced between $5 and $7.

Can I customize the new sundaes?

While Shake Shack offers a variety of toppings and mix-ins for their frozen custard, the new sundaes come pre-made with specific toppings and flavors. However, you can always ask your Shake Shack server if they can add or remove any toppings to suit your preferences.


Key Takeaways

  • Shake Shack is testing out two new sundaes at selected locations across the country.
  • The new sundaes include a Strawberry Shortcake Sundae and a Shack Attack Sundae.
  • The sundaes are being tested at several locations in California, New Jersey, Nevada, New York, and Utah.

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Written by Brian Nagele

Brian attended West Virginia University, then started his career in the IT industry before following his passion for marketing and hospitality. He has over 20 years experience in the restaurant and bar industry.

As a former restaurant owner, he knows about running a food business and loves to eat and enjoy cocktails on a regular basis. He constantly travels to new cities tasting and reviewing the most popular spots.

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